Ashish Ashu
Portfolio
About
TOP RATED PLUS UIUX DESIGNER
I bridge the gap between design & business growth
Hi, I’m a UI/UX designer with over 5 years of experience helping startups and product teams turn complex ideas into simple, intuitive digital products. Most of the products I work on involve complicated workflows — SaaS platforms, dashboards, and data-heavy interfaces.
View Portfolio
Book a Call
JOB SUCCESS RATE
100%
Experience
5+ Years
PROJECTS DELIVERED
60+
Selected Work
Every project starts with a problem — sometimes users feel overwhelmed, sometimes the interface is confusing, or sometimes the product simply isn’t guiding users clearly enough. My role is to identify those friction points and design solutions that make the product easier and more enjoyable to use.
EnjoyWine
Redesigned a wine e-commerce platform to simplify product discovery and help users evaluate wines faster.
ROLE
AI Product Designer
PROJECT TIMELINE
DEC 25 - MAR 26
TOOLS
Figma, AI
Design Impact
- 10% Increase in sales
- Product discovery became more intuitive
- More clicks on “Add to Cart” Button
- Product information is easier to scan
Beejambari Seeds
Redesigned a wine e-commerce platform to simplify product discovery and help users evaluate wines faster.
ROLE
AI Product Designer
PROJECT TIMELINE
DEC 25 - MAR 26
TOOLS
Figma, AI
Design Impact
- 10% Increase in sales
- Product discovery became more intuitive
- More clicks on “Add to Cart” Button
- Product information is easier to scan
Beejambari Seeds
Redesigned a wine e-commerce platform to simplify product discovery and help users evaluate wines faster.
ROLE
AI Product Designer
PROJECT TIMELINE
DEC 25 - MAR 26
TOOLS
Figma, AI
Design Impact
- 10% Increase in sales
- Product discovery became more intuitive
- More clicks on “Add to Cart” Button
- Product information is easier to scan
Beejambari Seeds
Redesigned a wine e-commerce platform to simplify product discovery and help users evaluate wines faster.
ROLE
AI Product Designer
PROJECT TIMELINE
DEC 25 - MAR 26
TOOLS
Figma, AI
Design Impact
- 10% Increase in sales
- Product discovery became more intuitive
- More clicks on “Add to Cart” Button
- Product information is easier to scan
My Design Process
Every project is different, but my approach usually follows a simple principle:
Understand the problem first, design the solution second.
Before jumping into UI design, I try to understand the product, the users, and the challenges the business is facing.
01
Discovery
I start by learning about the product and the goals behind it.
What problem are we trying to solve?Who are the users?What part of the experience is causing friction?
Understanding these things helps guide every design decision later.
02
Research & Analysis
At this stage I look at how users interact with the product and what might be slowing them down.
This often includes:
• reviewing existing product flows • exploring competitor products • identifying confusing or inefficient interactions
03
Ideate & Design
I create:
• user flows • information structure • simplified workflows
Once the structure is clear, I move into designing the interface.
My focus here is on clarity and usability:
• making important information easy to see • guiding users toward the right actions • creating a clean and scalable design system
04
Test
I start by learning about the product and the goals behind it.
What problem are we trying to solve?Who are the users?What part of the experience is causing friction?
Understanding these things helps guide every design decision later.
View Portfolio
Book a Call
Design Systems
When products grow, maintaining consistency becomes important.
That’s why I often design reusable components and design systems that help keep the interface organized and scalable.
Instead of designing each screen from scratch, a component system allows the product to evolve faster while staying visually consistent.
AI-Enhanced Workflow
AI has become a helpful part of my design workflow.
I use it mainly to explore ideas faster, generate layout variations, and accelerate parts of the design process that would otherwise take longer.
This allows me to spend more time focusing on solving the actual design problem.
Contact Me
If you're building a product and feel the user experience could be clearer, simpler, or easier to navigate,
I’d love to hear about it.
Feel free to reach out and tell me about your project.
Book a Call
@2026 ALL RIGHTS RESERVED
Ashish Ashu
Portfolio
About
Book a Call
TOP RATED PLUS UIUX DESIGNER
I bridge the gap between design & business growth
Hi, I’m a UI/UX designer with over 5 years of experience helping startups and product teams turn complex ideas into simple, intuitive digital products. Most of the products I work on involve complicated workflows — SaaS platforms, dashboards, and data-heavy interfaces.
View Portfolio
Book a Call
JOB SUCCESS RATE
100%
Experience
5+ Years
PROJECTS DELIVERED
60+
PROJECTS DELIVERED
60+
Selected Work
Every project starts with a problem — sometimes users feel overwhelmed, sometimes the interface is confusing, or sometimes the product simply isn’t guiding users clearly enough. My role is to identify those friction points and design solutions that make the product easier and more enjoyable to use.
EnjoyWine
Redesigned a wine e-commerce platform to simplify product discovery and help users evaluate wines faster.
ROLE
AI Product Designer
PROJECT TIMELINE
DEC 25 - MAR 26
TOOLS
Figma, AI
Design Impact
- 10% Increase in sales
- Product discovery became more intuitive
- More clicks on “Add to Cart” Button
- Product information is easier to scan
Beejambari Seeds
Redesigned a wine e-commerce platform to simplify product discovery and help users evaluate wines faster.
ROLE
AI Product Designer
PROJECT TIMELINE
DEC 25 - MAR 26
TOOLS
Figma, AI
Design Impact
- 10% Increase in sales
- Product discovery became more intuitive
- More clicks on “Add to Cart” Button
- Product information is easier to scan
Beejambari Seeds
Redesigned a wine e-commerce platform to simplify product discovery and help users evaluate wines faster.
ROLE
AI Product Designer
PROJECT TIMELINE
DEC 25 - MAR 26
TOOLS
Figma, AI
Design Impact
- 10% Increase in sales
- Product discovery became more intuitive
- More clicks on “Add to Cart” Button
- Product information is easier to scan
Beejambari Seeds
Redesigned a wine e-commerce platform to simplify product discovery and help users evaluate wines faster.
ROLE
AI Product Designer
PROJECT TIMELINE
DEC 25 - MAR 26
TOOLS
Figma, AI
Design Impact
- 10% Increase in sales
- Product discovery became more intuitive
- More clicks on “Add to Cart” Button
- Product information is easier to scan
My Design Process
Every project is different, but my approach usually follows a simple principle:
Understand the problem first, design the solution second.
Before jumping into UI design, I try to understand the product, the users, and the challenges the business is facing.
01
Discovery
I start by learning about the product and the goals behind it.
What problem are we trying to solve?Who are the users?What part of the experience is causing friction?
Understanding these things helps guide every design decision later.
02
Research & Analysis
At this stage I look at how users interact with the product and what might be slowing them down.
This often includes:
• reviewing existing product flows • exploring competitor products • identifying confusing or inefficient interactions
03
Ideate & Design
I create:
• user flows • information structure • simplified workflows
Once the structure is clear, I move into designing the interface.
My focus here is on clarity and usability:
• making important information easy to see • guiding users toward the right actions • creating a clean and scalable design system
04
Test
I start by learning about the product and the goals behind it.
What problem are we trying to solve?Who are the users?What part of the experience is causing friction?
Understanding these things helps guide every design decision later.
Design Systems
When products grow, maintaining consistency becomes important.
That’s why I often design reusable components and design systems that help keep the interface organized and scalable.
Instead of designing each screen from scratch, a component system allows the product to evolve faster while staying visually consistent.
AI-Enhanced Workflow
AI has become a helpful part of my design workflow.
I use it mainly to explore ideas faster, generate layout variations, and accelerate parts of the design process that would otherwise take longer.
This allows me to spend more time focusing on solving the actual design problem.
Contact Me
If you're building a product and feel the user experience could be clearer, simpler, or easier to navigate,
I’d love to hear about it.
Feel free to reach out and tell me about your project.
Book a Call
@2026 ALL RIGHTS RESERVED
Ashish Ashu
Portfolio
About
Book a Call
TOP RATED PLUS UIUX DESIGNER
Hi, I’m a UI/UX designer with over 5 years of experience helping startups and product teams turn complex ideas into simple, intuitive digital products. Most of the products I work on involve complicated workflows — SaaS platforms, dashboards, and data-heavy interfaces.
View Portfolio
Book a Call
JOB SUCCESS RATE
100%
Experience
5+ Years
PROJECTS DELIVERED
60+
Experience
5+ Years
Selected Work
Every project starts with a problem — sometimes users feel overwhelmed, sometimes the interface is confusing, or sometimes the product simply isn’t guiding users clearly enough. My role is to identify those friction points and design solutions that make the product easier and more enjoyable to use.
EnjoyWine
Redesigned a wine e-commerce platform to simplify product discovery and help users evaluate wines faster.
ROLE
AI Product Designer
PROJECT TIMELINE
DEC 25 - MAR 26
TOOLS
Figma, AI
Design Impact
- 10% Increase in sales
- Product discovery became more intuitive
- More clicks on “Add to Cart” Button
- Product information is easier to scan
Beejambari Seeds
Redesigned a wine e-commerce platform to simplify product discovery and help users evaluate wines faster.
ROLE
AI Product Designer
PROJECT TIMELINE
DEC 25 - MAR 26
TOOLS
Figma, AI
Design Impact
- 10% Increase in sales
- Product discovery became more intuitive
- More clicks on “Add to Cart” Button
- Product information is easier to scan
Beejambari Seeds
Redesigned a wine e-commerce platform to simplify product discovery and help users evaluate wines faster.
ROLE
AI Product Designer
PROJECT TIMELINE
DEC 25 - MAR 26
TOOLS
Figma, AI
Design Impact
- 10% Increase in sales
- Product discovery became more intuitive
- More clicks on “Add to Cart” Button
- Product information is easier to scan
Beejambari Seeds
Redesigned a wine e-commerce platform to simplify product discovery and help users evaluate wines faster.
ROLE
AI Product Designer
PROJECT TIMELINE
DEC 25 - MAR 26
TOOLS
Figma, AI
Design Impact
- 10% Increase in sales
- Product discovery became more intuitive
- More clicks on “Add to Cart” Button
- Product information is easier to scan
My Design Process
Every project is different, but my approach usually follows a simple principle:
Understand the problem first, design the solution second.
Before jumping into UI design, I try to understand the product, the users, and the challenges the business is facing.
01
Discovery
I start by learning about the product and the goals behind it.
What problem are we trying to solve?Who are the users?What part of the experience is causing friction?
Understanding these things helps guide every design decision later.
02
Research & Analysis
At this stage I look at how users interact with the product and what might be slowing them down.
This often includes:
• reviewing existing product flows • exploring competitor products • identifying confusing or inefficient interactions
03
Ideate & Design
I create:
• user flows • information structure • simplified workflows
Once the structure is clear, I move into designing the interface.
My focus here is on clarity and usability:
• making important information easy to see • guiding users toward the right actions • creating a clean and scalable design system
04
Test
I start by learning about the product and the goals behind it.
What problem are we trying to solve?Who are the users?What part of the experience is causing friction?
Understanding these things helps guide every design decision later.
Design Systems
When products grow, maintaining consistency becomes important.
That’s why I often design reusable components and design systems that help keep the interface organized and scalable.
Instead of designing each screen from scratch, a component system allows the product to evolve faster while staying visually consistent.
AI-Enhanced Workflow
AI has become a helpful part of my design workflow.
I use it mainly to explore ideas faster, generate layout variations, and accelerate parts of the design process that would otherwise take longer.
This allows me to spend more time focusing on solving the actual design problem.
Over the years I’ve had the opportunity to work with startups and product teams across different industries.
UIUX Designer Needed
“If you need a Figma designer who thinks like a developer and delivers files your team can build from immediately, I highly recommend Ashish."
LivWell
Product Designer for a SaaS platform
“Extremely friendly - thank you for all your work!”
Alchemist Accelerator
UI/UX Designer for AI Educational Platform
“Ashish was very good with Figma and modern web application design. He is also creative and can come up with his own visions if given a brief description.”
EPIST
Web Tailwind UI Designer - Sports Gamification
“Ashish was great! Really good attention to detail, confirmed the requirements and any questions before commencing and delivered a really high standard.”
GolfTrak
Creative Figma Designer
“Ashish is an excellent designer. He created the wireframes for our project and its work is really great. Appreciated his commitment and suggestions throughout all the design phase. Highly recommended."
Bochasweets
Contact Me
If you're building a product and feel the user experience could be clearer, simpler, or easier to navigate,
I’d love to hear about it.
Feel free to reach out and tell me about your project.
Book a Call
@2026 ALL RIGHTS RESERVED